10 March 2006

Obesity Concerns Prompt Call for Soda Warning Labels

Would More Information on Pop Cans Cut Kids' Calorie Intake?

By EMILY KAGAN

July 13, 2005 — - You can hear the anxiousness and worry in Michael Jacobson's voice as he goes over the figures -- childhood obesity and diabetes are on the rise, funding for physical education programs is being cut from school budgets, and then there's the soda problem.

"The extremes are just astronomical," he said, pointing to the fact many boys and girls are downing five to seven cans of sugary beverages a day.

Most kids aren't drinking that much, but they still have two to three cans of soda per day, which make up about 15 percent of those children's daily caloric intake. Jacobson, the head of the Center for Science in the Public Interest, calls these drinks "liquid candy" and said they are the largest factor behind the American obesity epidemic.

But even though study after study has shown the connection between sugary drinks and childhood obesity, there is no consensus on how to get children to pass on the pop.

Jacobson and his group are taking an aggressive -- some say misguided -- approach to limiting kids' soft drinks consumption. They are asking the Food and Drug Administration to put warning labels about obesity on soda containers.

"We see public officials wringing their hands about the obesity epidemic, but what are they doing about it?" Jacobson said. He argues that pressuring the FDA can force the soft drink manufacturers to debate the merits of their product.

But not all health experts believe soda can warning labels would help. ... ///

The connection between sugary drinks and childhood obesity has been proven, but many experts think warning labels on soda cans would have no effect. ... Makes you wonder about the soda machines we put in our churches and schools.

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